Cheerios is featuring its Honey-Nut Cheerios mascot “Buzz” in an effort to boost global bee populations.

The parent company is partnering with Veseys Seeds in pledging to send out 100 million wildflower seeds. anyone interested in helping can sign up on the Cheerios website to receive 100 free seeds.

Click the following link to learn more about the Bring Back The Bees campaign.

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