Advertising

(Photo Credit: Justin Sullivan/Getty Images)

How Effective Are Kmart’s Controversial Ads?

Kmart’s controversial ads are at it again, but are they really effective?

NewsRadio 1020 KDKA–11/19/2013

(Photo Credit: KDKA)

Telemarketing Calls Increase Despite Do-Not-Call List

Those annoying telemarketing calls are increasing.

08/27/2013

(Photo Credit: KDKA)

Port Authority Introducing Audio Ads On Some Buses

Riders of Port Authority buses may have noticed some new sound on board their bus — audio advertising.

06/20/2013

(Photo Credit: Justin Sullivan/Getty Images)

Local Ad Expert Weighs In On Kmart’s Controversial Commercial

It’s an ad that some find hilarious, while others find it a bit too edgy.

04/13/2013

(Photo Credit: KDKA)

Companies Banking On Expensive Super Bowl Ads

More than 100 million people are expected to watch Super Bowl XLVII Sunday.

01/30/2013

(Photo Credit: KDKA)

Council Passes Bill To Allow Advertising In City

After years of discussion, altering and meetings, a bill was passed Tuesday to allow advertising in the City of Pittsburgh.

01/22/2013

(Photo Credit: KDKA)

Pepsi Special Sold In Japan Claims To Block Fat

What if you could eat a plate of French fries, loaded with calories, and not absorb the fat because of what you’re drinking. Well, that’s exactly what PepsiCo is selling in Japan; and, so far, only in Japan.

11/12/2012

(Photo Credit: KDKA)

Advertising President Talks Restrictions

The Port Authority has changed its policy to allow alcohol to be advertised on its buses and trains, which will allow them to gain more revenue.

NewsRadio 1020 KDKA–10/08/2012

(Photo Credit: KDKA)

Ads Could Soon Be Popping Up On City-Owned Space

The City of Pittsburgh is getting creative when it comes to finding ways to bring in more revenue. The idea is to allow advertisers to place ads on city-owned space.

04/26/2012

(Photo by Justin Sullivan/Getty Images)

Advertisers Using Technology To Track Consumers Through TV

As you watch television, your TV might be watching you. Advertisers are using technology to track what we like and don’t like, and then applying it to commercials.

03/31/2011

AFP Photo/Paul J. Richards

Does 5-Hour Energy Drink Live Up To Claims?

PITTSBURGH (KDKA) — They’re called energy shots, little bottles that promise to keep you alert and awake. Sales are soaring for the products and the top-seller by far is “5-Hour Energy.” But does it live […]

02/07/2011

Follow

Get every new post delivered to your Inbox.

Join 6,478 other followers