The company's vice president says although the Coronavirus has created challenges, they've been able to overcome and grow.

By: KDKA-TV News Staff

ROSS TOWNSHIP (KDKA) — While several buildings continue to struggle during the pandemic, some are thriving, including a jewelry store chain that’s opening it’s first store in the area.

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Built from the ground up along McKnight Road in Ross Township, Diamonds Direct will open on Monday.

The company’s vice president says although the Coronavirus has created challenges, they’ve been able to overcome and grow.

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In fact, this new store isn’t the only one they’re opening soon, as they’ve also expanded to Houston, TX.

“I told people we all shut down last year for a couple of months, like totally. We walked out of these doors saying, ‘What are we gonna do? What’s going to happen?’ We’ve been blessed, we’ve been fortunate our business came back strong,” said Tery Vari, VP of Diamonds Direct.

Strict COVID-19 protocols all be in place for shoppers.

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Those protocols include:

  • A limited number of people allowed in the store
  • Thorough cleaning and sanitizing
  • Mask requirements.