PITTSBURGH (KDKA) – What better way to celebrate the Steelers opening round playoff game, than to blanket babies in black and gold? Six one-day-old infants (coincidentally matching the Steelers six Super Bowl trophies) are carefully swaddled in the famous Terrible Towel. It’s a playoff tradition at Magee-Womens Hospital.

Jeff Hodges is director of nursing operations. He says the black and gold lifts the spirits of parents and staff, even if the babies aren’t really into it yet.

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“The excitement that it generates for everybody. The staff, they get to wear their Steeler jerseys and tee shirts this whole weekend, in preparation for the game. So they’re very excited, and the parents really love it, too.”

Including the mother of one of the boys.

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“Maybe he’ll be a Ben or, who else, a Troy or a Heath?” Ashley Kochis smiles.

The babies’ caps were knitted by volunteers. Like the Steelers themselves, it’s a team effort all the way, for the babies of Magee.

“Those kids are off to a really good start. If their parents sign them up now for season tickets, they may just get them by the time they’re adults.

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“We started them off right early, and we have them where they need to be,” Jeff Hodges says.