PITTSBURGH (KDKA) – Pittsburgh’s esports team has announced a new partnership with rapper Wiz Khalifa.
The multi-platinum Pittsburgh rapper is joining the Pittsburgh Knights as a strategic partner.READ MORE: Penguins Auctioning Off Jerseys To Benefit Dollar Energy Fund
“The Knights are pushing the boundaries in the esports space with an experienced team. Being based in Pittsburgh, my hometown, a city known for bringing home champions, I am pumped to be a part of this moment in history kicking off another winning team for the city,” Khalifa says in a press release.READ MORE: 'Extraordinary People': Flight 93 Families Open Nominations For New Heroism Award
The Knights are a competitive gaming team and part of a growing industry expected to make $1.1 billion this year.MORE NEWS: NASA Rocket Launch Should Be Visible Along East Coast Monday Night
Khalifa is expected to bring creative direction, marketing, live events and entertainment to the Knights.