PITTSBURGH (KDKA) — Forget coffee, Keurig is now in the cocktail business.
Anheuser-Busch has partnered with Keurig to create Drinkworks, a home bar machine that uses pods to make a variety of mixed drinks.
The pods contain a mixture of ingredients without any water content.
“The pods have everything you need, super concentrated, in the tiniest, lightest-weight format,” says Drinkworks President and CEO Nathaniel Davis.
They have a barcode on them that tells the machine which drink it is.
You simply pop them in the machine, and it does all the work.
“It reads the barcode and knows whether it needs to add carbonation or not, and if it’s a four-ounce drink or an eight-ounce one,” says Davis.
The Pennsylvania Liquor Control Board started selling the pods a month ago.
“Since they went on sale, we’ve sold more than 1,250 packs of pods,” says Shawn Kelly with the PLCB.
Each pod makes one drink, and the pods come in a pack of four for $15.99.
The machine itself costs $400, but many stores are currently advertising them for $200 as part of Black Friday sales.
In Pennsylvania, both the machine and the pods are currently available for purchase only online.
While the machine can be delivered to anyone at your home, the pods can only be delivered if someone age 21 or older is there to sign for them.
They can also be shipped to Fine Wine and Good Spirits shops, where you can pick them up in person.
But The PLCB says if the Drinkworks machine becomes a popular item, they’ll consider selling the pods in stores without having to purchase them online.