kdka-sm kdka-am-sm fan-sm pittsburgh-cw-logo

Latest News

Super Bowl XLVIII’s Top Commercials

(Photo by Jamie Squire/Getty Images)

(Photo by Jamie Squire/Getty Images)

Get Breaking News First

Receive News, Politics, and Entertainment Headlines Each Morning.
Sign Up

PITTSBURGH (KDKA) – The Seattle Seahawks took control early and ran away with Super Bowl XLVIII 43-8 over the Denver Broncos.

With the game well in hand, attention shifted to the Super Bowl commercials.

Dr. Andrew Stephen, Assistant Professor of Business Administration at Pitt and Katz Marketing Fellow, talked about the ads on NewsRadio 1020 KDKA.

“It’s interesting,” he said. “This morning we took a look at some data analytics, just to see who was talking a lot about these brands and mentioning these brands on Twitter.”

So, which one was your favorite?

Radio Shack

“Interestingly enough, Radio Shack was the big winner of the night,” Stephen said. “It’s measured by how much conversation did they have about them yesterday, versus the day before, how much growth did they get and while no one was probably talk about Radio Shack on Saturday, but definitely yesterday. There was a lot of talk and they had what I thought was one of my favorite commercials.”

Doritos – “Time Machine”

Doritos – “Cowboy Kid”

Bud Light – “Up For Whatever”

Budweiser – “Puppy Love”

Budweiser – “A Hero’s Welcome”

Turbo Tax

T-Mobile Featuring Tim Tebow

Dannon Oikos

Heinz

Ford Featuring Rob Riggle & James Franco

Audi – Doberhuahua

Esurance

Cheerios

Coca-Cola – “America The Beautiful”

Coca-Cola – “Going All The Way”

RELATED LINKS

More Local News
Join The Conversation On The KDKA Facebook Page
Stay Up To Date, Follow KDKA On Twitter